Monday, June 8, 2009

Information on Email Campaign.?

How effective is email campaign for a business.How does the process works %26amp; What are the dos and donts of email campaign?
Information on Email Campaign.?
Ok to use e-mail marketing you will need an auto responder that complies to spam regulations. They have to be able to opt out at any time.





How it works you first need to have a landing page or lead capture on your site. In this you need to give some thing away that is relevant to your site it could be a free coarse or e book.





the aim of the give away is to get their e-mail address. Then the auto responder comes it to play. This collects their e-mail address though the opt in form you supply on the site or landing page also know as squeeze page.





Your auto responder will deliver a series of e-mails in sequence to the subscribers. These are preset up by you previously, each subscriber will move down the line of e-mails.





You cannot do this efficiently with out a auto responder sending one or two e-mails is easy sending hundreds is not.





Here is some examples of a landing page.





http://www.e-mail2u.net/optin/recipes.ht...





http://www.e-mail2u.net/acne.htm





The do's





always offer some thing for free and use double opt in this requires them to confirm their subscription. Always have an opt out link at the bottom of each e-mail.





The don't s.





Do not Spam

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